Opportunity scorecard (0–100)

# Opportunity scorecard (0–100)

**Idea / working name:** ________________________________  
**Date:** ____________ **Scorer:** ____________  
**ICP (one line):** ________________________________  
**Proposed deliverable (one line):** ________________________________  
**Proposed price:** $______ **Channel this week:** ________________________________

Score each dimension 0–20. Total = sum (max 100).

| Dimension | Score (0–20) | Notes / evidence |
|-----------|--------------|------------------|
| Pain clarity | | Can a buyer say the pain in one sentence? |
| Willingness to pay | | Soft interest vs “I’d pay $X today”? |
| Delivery fit | | Zip + README? Or live calls / custom? |
| Channel access | | Ethical place to post/reply this week? |
| Edge / honesty | | Narrow outcome + clear non-goals? |
| **TOTAL** | **/100** | |

## Decision rule (default)

| Total | Action |
|------:|--------|
| ≥ 70 | Build thin MVP + run 48h PayPal test |
| 55–69 | Cheap test only (page + asks); do not polish |
| < 55 | Park / STOP — salvage learning notes only |

## Ethics screen (all must be YES)

- [ ] Lawful methods only (no spam / scraped lists / gray-hat)  
- [ ] No income guarantees in the promise  
- [ ] No fake testimonials or fabricated earnings screenshots  
- [ ] Hands-off delivery plausible at this price  

## Gate plan

- Public URL live date/time: ____________ (48h clock start)  
- Hero SKU + PayPal.Me amount link: ________________________________  
- Re-score after interviews? Y/N · New total: ______